The report – reviewing UK shopper’s thoughts and feelings about the grocery retail sector – is set to become an annual benchmark, providing comparisons for future reviews.
We are a truly specialist agency, with a single minded focus on the shopper and an open minded approach to research design. With extensive Director-level client and agency-side experience we know how to:
Design fit for purpose research projects, choosing from a wide range of new and traditional methodologies
Deliver insights with impact, ensuring the right people get the right messages in the right way
Apply commercial common sense to the recommendations we make for action at brand, category, store or channel level