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2016

Better Retailing: Generation Z

Better Retailing: Generation Z

News   •   Mar 28, 2017 09:17 BST

They are confident and empowered and want to shop with you.

Essential Retail: The digital DNA of Generation Z

Essential Retail: The digital DNA of Generation Z

News   •   Dec 20, 2016 11:16 GMT

A lot has already been written about millennials and their shopping behaviours but these shoppers are now grown up and are already in the workplace, so what will the next generation of shoppers look like and want from our nation of instore and online shopkeepers? It’s time we listened to the needs and wants of this cohort of shoppers we call Generation Z.

Fashion United: Generation Z shopping habits should be top of retailer's priority

Fashion United: Generation Z shopping habits should be top of retailer's priority

News   •   Dec 06, 2016 12:35 GMT

A new study by Shoppercentric looks at Generation Z shoppers (aged 15 to 24) and their buying behavior. As the next generation of big spenders, there are some fascinating insights for retailers to consider.

BBC Radio Hereford and Worcester

BBC Radio Hereford and Worcester

News   •   Nov 24, 2016 19:32 GMT

Danielle was talking to Malcolm Boyden about shopping online and how our Gen Z shoppers rate speedy delivery top of the list when purchasing on-line. Listen 36 mins in.

Kam City- Dismiss Generation Z Shoppers At Your Peril, Says Study

Kam City- Dismiss Generation Z Shoppers At Your Peril, Says Study

News   •   Nov 24, 2016 17:29 GMT

A new report examining the ‘Generation Z’ shoppers (aged 15 to 24) has been launched by independent shopper research agency, Shoppercentric, looking at their current – and likely future retail behaviours and trends. The report unveils a shop-happy and digitally-savvy generation who are open to influence by retailers, but also have high expectations of them.

Generation Z is "touchpoint to the future of retail"

Generation Z is "touchpoint to the future of retail"

News   •   Nov 21, 2016 09:51 GMT

Supermarkets should offer in-store shopping apps, speedy delivery and engaging social media.