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Trust Issues

Blog post   •   Sep 09, 2016 15:26 BST

I have bought sports kit from SportsDirect in the past. I can’t say I ever enjoyed the instore experience – it was always too cluttered, too confusing, too shoved-on-shelf to ever be something I looked forward to.

Given the instore experience though, can we really be surprised at the business practices that have been hitting the headlines of late? After all, doesn’t low price come at a cost, and don’t we as shoppers accept that trade off?

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